Who are 1Sigma?


We at 1Sigma believe that performance should be accessible to any cyclist who hustles above the mean, not just professionals and those with deep pockets.  

Our mission is bring awareness to brands that offer excellent price-to-performance ratios, enabling cyclists to unlock their full potential. 

We represent cyclists that hustle above the mean.  Who strive to go beyond mediocrity.  Whose goal is to be a better cyclist tomorrow than they are today.



We carry alternatives to mainstream brands, with a focus on up-and-coming brands from China. 
At 1Sigma, we do not sell anything we would not ride ourselves.
Everything we carry performs close to, or above their mainstream comparable in the same category, and ALWAYS outperforms their mainstream comparable in the same price bracket.